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Are the media still relevant? You bet, at least if you want credibility and reach a big audience. And if you do it right (i.e you give them an interesting story), it is essentially free. Having worked with the media for the past 20 years, let me share 4 tips on how to become unignorable in the media:
The most effective media outreach is targeted to publications in your field because their audience will already be interested in your key topic. These trade...
When I set out to write Unignorable I wanted to reach at least 10,000 people affected by the pandemic and its consequences and help them thrive. A few months later, I found myself at the #1 spot in 6 countries on Amazon.
The journey to self-publishing a bestseller has been demanding, but it has also been highly rewarding personally and for my business. Now I want to share my key learnings with you. Here's how my book sold like crazy:
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